Brands and Businesses increase revenue by working with Creators for high engaging viral contents and with Influencers for marketing and promoting products online. Most businesses/brands exploit the growing influencers market to increase revenue.
Content Creators and Influencers play a vital role in marketing today, as majority of traffic and sales are driven from the web, social media or online.
A good creator can make just the right content for your marketing and the right influencer can turbo-charge your marketing efforts by giving your product, business or brand a face people are familiar with or through showcase on their various online platforms.
Most buyers are more likely to purchase a product if they see their favourite celeb, influencer, creator or icon promoting it.
Large brands around the world have been aware of this dynamic and are hard-working on exploiting this to raise margins.